social media 

The influence of social media

If your website is mentioned on social media sites, your website will get new visitors and sometimes, the website will also get better rankings on search engines.
The most important social media sites that have an influence on website visitors are Facebook, LinkedIn and Twitter. If your website is mentioned on these sites, this will have several effects:
  • Your website will get direct visitors from the social media sites.
  • You show Google and other search engines that people talk about your site. This can lead to a small ranking boost.
With mentions of your website on social media sites, you will get direct visitors from these sites and you can get visitors through improved rankings on Google and other search engines.

The Social Network Monitor

The Social Network Monitor in SEOprofiler enables you to keep track of conversions about your company and your products on social networks.

Protect your online reputation

Is the positive or negative review about your products? 

Track keywords, blogs and Q&A questions

Enter keywords that are related to your company in the Social Network Monitor and the social media inbox will automatically show tweets and questions that are related to these keywords:

Comprehensive Twitter integration

The Social Network Monitor gives you quick access to tweets that contain your monitored keywords, your own tweets, tweets from people you follow, and Twitter mentions. You can reply to these tweets directly from the monitor. Twitter will display the emoji icons as colourful images in your tweet:

Check global social trends

The global trends page enables you to check trending topics on Twitter. If you tweet about a trending topic, chances are that more people will see your tweet: You can click a word in the word cloud to view the tweets with that hashtag.
How to get mentioned
Mentions of your website on social media websites can positively influence your search engine rankings, and they can also deliver targeted visitors to your website.
For that reason, you should make it as easy as possible for your visitors to mention your website on social networks.
You can use services that manage the sharing buttons for you:
These services make it very easy to add social media buttons to your website.

Checklist

Before you proceed with the next step, make sure that you can tick all boxes in the checklist below:

3 things that you should know:

Social media mentions contribute to the rankings of your website. For that reason, 
you should add social media buttons to your website.
If you have a Facebook page, the 'Likes' that your Facebook fan page gets do not influence the position of your website. The 'Likes' only count for the Facebook page.
Social media is only one factor. You also need optimized web page content and 
good backlinks to get high rankings.